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2020 Palmetto Award Winners
Congratulations to all of the IABC/SC Palmetto Award winners announced June 8, 2021.
Star of Show
- BlueCross BlueShield of South Carolina – Todd Hudak and JulieMae Bax
Sharing This Is Not Caring
Entry Catergory: Customer Relations
Division 1: Communication Management
Category 1: Internal Communication
Award of Excellence
- South Carolina Bar – Communications Division
Lawyers Helping Lawyers: Living Above the Bar
Category 4: Change Communication
Award of Excellence
- University of South Carolina – Office of Communications and Public Affairs
For South Carolina: A Path to Excellence
Category 5: Safety Communication
Award of Merit
- University of South Carolina – Office of Communications and Public Affairs
IPledgeColumbia
Award of Excellence
- University of South Carolina – Office of Communications and Public Affairs
COVID-19 Website
Category 7: Marketing, Advertising and Brand Communication
Award of Merit
- Alison South Marketing Group – Ron Turner and Summer Pareira
Lawn Ace Brand
Award of Excellence
- Alison South Marketing Group – Cynthia South, Ron Turner and Dustin Turner
BeBamberg, Naturally
- South Carolina Association of CPAs – Communications Team
2020 Virtual Spring Splash
- Flock and Rally with the S.C. State Fair
The S.C. State Fair: 150th Year Campaign
- Flock and Rally with The COMET
The COMET – Honoring Sarah Mae Flemming
Category 8: Customer Relations
Award of Merit
- BlueCross BlueShield of South Carolina – Todd Hudak and JulieMae Bax
Use as Directed
Award of Excellence
- BlueCross BlueShield of South Carolina – Leah Peace and JulieMae Bax
Ask for Help
- BlueCross BlueShield of South Carolina – Todd Hudak and JulieMae Bax
Sharing This Is Not Caring
Category 9: Media Relations
Award of Excellence
- University of South Carolina – Office of Communications and Public Affairs
VESper Media Relations
- Flock and Rally with Central Carolina Community Foundation
Midlands Gives Media Relations Campaign
Category 10: Community Relations
Award of Excellence
- Chernoff Newman
One Region Ready
Category 14: Issues Management and Crisis Communication
Award of Excellence
- South Carolina Farm Bureau
SC AgriWellness
Category 16: Nonprofit Campaigns
Award of Merit
- South Carolina Bar – Communications and Pro Bono Divisions
COVID-19 Legal Services Pro Bono Hotline
Award of Excellence
- AARP South Carolina and WYFF/HTV Digital Studios
AARP SC Fraud Watch Network
Category 17: Diversity and Inclusion
Award of Excellence
- Nelson Mullins Riley & Scarborough LLP – Marketing Communications/Graphics/Social Media Teams
Celebrating our Diverse Heritages and Identities
- NP Strategy
A 2020 Approach to Diversity & Inclusion Discussions
Division 2: Communication Research
Category 19: Communication Research
Award of Excellence
- Chernoff Newman
CN Insights Coronavirus Studies
Category 20: Communication Research (Student Entry)
Award of Excellence
- Anderson University – Public Relations Research and Evaluation Team
Anderson University Social Media Usage Research Project
Division 3: Communication Training and Education
Category 22: Communication Training and Education
Award of Merit
- The Crawford Austin Agency – Bianca Crawford Shelton
Branding with Bianca Workshop Edition: Communications Strategy
Division 4: Communication Skills
Category 23: Special and Experiential Events
Award of Excellence
- Alison South Marketing.com – Lindsey McCullough, Matt Socha and Mike Thomas
Virtual Steeplechase
- Alison South Marketing.com – Austin Templeton and Paul Hanna
Aiken Regional Medical Center Employee Appreciation
- BlueCross BlueShield of South Carolina – Community Relations Department
An Evening of Art
- University of South Carolina – Office of Communications and Public Affairs
UofSC Gary Lee Watson Comic Book Collection
Category 24: Communication for the Web
Award of Excellence
- City of Columbia – Public Relations, Media and Marketing
Resilient Columbia
Category 25: Audio/Visual
Award of Excellence
- NP Strategy
The Buzz with Burnie – An Economic Development Podcast
- University of South Carolina – Office of Communications and Public Affairs
South Carolina Honors College Overview Video
- University of South Carolina – Office of Communications and Public Affairs
Remembering the Days, a UofSC podcast
Category 26: Social Media
Award of Excellence
- BlueCross BlueShield of South Carolina
Opioids Perspectives Social Media Campaign
- AARP South Carolina and WYFF/HTV Digital Studios
AARP SC Fraud Watch Network
Category 27: Publications
Award of Merit
- BlueCross BlueShield of South Carolina – JulieMae Bax
Use as Directed
- South Carolina Farm Bureau – Promotion and Education Team
SC Farmer Magazine
Award of Excellence
- BlueCross BlueShield of South Carolina – Corporate Marketing Communications
Giving Magazine
- BlueCross BlueShield of South Carolina – JulieMae Bax
Ask For Help
- BlueCross BlueShield of South Carolina – JulieMae Bax
Sharing This Is Not Caring
- South Carolina Association of CPAs – Communications Team
South Carolina CPA Report Magazine
- University of South Carolina – Office of Communications and Public Affairs
Admissions Viewbook
Category 28: Writing
Award of Merit
- BlueCross BlueShield of South Carolina – Todd Hudak
Sharing This Is Not Caring
- BlueCross BlueShield of South Carolina – Leah Peace
Ask For Help
Award of Excellence
- BlueCross BlueShield of South Carolina – Todd Hudak
Use As Directed